Episode 73: Ross Gordon-Catch Co

This week, on Inside the Skev, we sit down with Ross Gordon. Ross is a serial entrepreneur who has taken Skevanston by storm. Ross is the founder of Catch Co, a digitally native sport-fishing brand that began as a subscription service called Mystery Tackle Box in 2012. Today Catch Co. sells millions of fishing lures every year through their Mystery Tackle Box subscription, ecommece platform, and retail partners like Walmart and Dick’s Sporting Goods. Ross also previously founded Evanston’s own CraftJack, a marketing and SaaS company for home improvement contractors.

CatchCo is famous for their marketing which includes:

Karl VonDibble, Chief Fishing Officer: https://shopkarls.com/

Unchartered (A content series centered on exploring fishing, and friendship.): https://catchco.com/project/unchartered/

Youtube: https://www.youtube.com/c/CatchCo/videos and https://www.youtube.com/user/MysteryTackleBox

Make sure to follow Mystery Tackle Box and Catch Co on social media for a good laugh and to get hooked (pun intended) on fishing!

Inside the Skev is a one stop shop for all things Skokie and Evanston hosted by Aaron Masliansky. Be the first to know about local events, new podcast episodes, real estate and the latest stories about the great people in these towns by going to http://www.skevanston.com. Sign up for the newsletter and reach out to Aaron Masliansky at aaron@skevanston.com with any questions or suggestions. Be sure to also follow Inside the Skev on Facebook, Instagram and Twitter for the latest updates.